'Everything is going to go up': Donald Trump's tariffs leave Tampa Bay businesses with 'no choice' but to raise prices — how both consumers and business owners can brace for higher costs

How could this impact Tampa Bay residents?

In St. Petersburg, Florida, Rubber City Tire & Auto Repair CEO Cesar Grajales expects prices to be impacted, as tires and replacement parts become more expensive due to the tariffs.

“Everything is going to go up. All the parts are going to go up — wheels, everything,” he told News Channel 8 in a story published April 1. “There’s a lot of stuff we get imported that we have no choice on.”

He noted the last time Trump was in power and imposed tariffs that the price of imported tires spiked. When asked who would carry the burden of added costs, according to the broadcaster, Grajales and other business owners pointed to consumers.

“We’re going to pay for it up front, but we’re going to be forced to raise our prices,” Grajales said.

Tampa-area lawmakers are also expressing concern, warning the tariffs could increase prices on everyday items — from groceries to building suplies. Congresswoman Kathy Castor worries the tariffs will financially devastate Tampa Bay families and small businesses.

“All of that is going to be passed on to the hard-working people in our community,” Castor said of increased costs. “A lot of experts say that this is going to throw the country into a recession, and we can just cannot afford that.”

Indeed, institutions such as JP Morgan have raised their probability forecast toward the brink of a recession due to trade uncertainty.

In addition to the sweeping tariffs mentioned above, Trump previously imposed levies on certain goods from Mexico and Canada, the country's largest trading partners. Further tariffs could place even greater pressure on key sectors.

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How to protect your personal and business finances

With U.S. trade drama likely to continue, both households and small businesses can take steps to soften the blow:

• Budget for higher prices: Bake price increases into your budget and adjust accordingly — cut other areas as needed.
• Focus on efficiency: When prices go higher, look for ways to spend more efficiently. Plan ahead for what's needed and limit waste. Streamline operations if possible. Small changes add up.
• Buy local when possible: Supporting local products can reduce exposure to tariff-driven price hikes and support the regional economy.
• Review recurring expenses: Cutting back on subscriptions or non-essential services can help individuals. For businesses, consider shipping, software, or vendor contracts for savings.
• Diversify suppliers: Small businesses may want to consider sourcing from multiple suppliers to avoid relying too heavily on imported goods.
• Increase self-sufficiency: You may be able to find some savings if you can grow or create things on your own.

While the full scope of the tariffs’ impact remains to be seen, experts and local leaders agree that now is the time to prepare. Even if the tariffs are revised later, the immediate financial hit could have lasting effects on families and businesses.