Coming into $1 million is a financial milestone, but figuring out how to invest it wisely is what really matters. Your investment strategy should reflect whether you want to grow your wealth, preserve it, generate steady income or whatever your goals are.
With the right plan, $1 million can open doors to diverse investments, from the stock market and real estate to alternative assets and automated tools that manage your money for you. Let's explore smart, strategic ways to put your $1 million to work.
How to invest $1 million: 3 portfolio approaches
These strategies are not recommendations but potential frameworks for your investment planning. It’s always wise to do plenty of research and due diligence before making any investment decision.
- Low-risk investment strategy. A low-risk strategy focuses on preservation and typically focuses on bonds and other fixed-income investments.
- Moderate-risk investment strategy. Moderate risk investing balances a variety of assets, allowing for appreciation while avoiding high risk and speculative holdings.
- High-risk investment strategy. High-risk investments aim for maximum growth but also involve a higher loss potential.
Quick take
- Your investment strategy should reflect your risk tolerance, whether you prioritize stability, balanced growth, or aggressive gains.
- Low-, moderate-, and high-risk portfolios offer different mixes of stocks, bonds, real estate, and alternatives to match your financial goals.
- Real estate and alternative assets like art, farmland, and wine can enhance diversification but may carry higher risk and complexity.
- Before investing, it’s smart to pay off debt, build an emergency fund, and take advantage of tax-advantaged retirement accounts.
Investing $1 million with a low-risk investment strategy
If you want to avoid losses, even if that means lower long-run earnings, you may prefer a low-risk investment strategy.
What type of investor uses a low-risk investment strategy?
Low-risk investments tend to be best for people nearing or in retirement who can’t afford a decade or more to recover in the event of a significant economic downturn. Following a low-risk strategy can also make sense if you’re nervous about potential losses and okay with lower returns.
What does a low-risk portfolio look like?
A low-risk portfolio could follow a target allocation strategy similar to this:
- 40% Government bonds and treasuries
- 40% Investment-grade corporate bonds
- 20% Large-cap dividend stock fund
Bonds are a cornerstone of lower-risk portfolios, as they tend to be more stable and offer investors predictable interest payments. Government bonds are the closest investment option to risk-free you’ll find, and highly rated corporate bonds are also relatively low risk. A small portion of your portfolio invested in larger company stocks gives you some potential for appreciation while also enjoying the cash flow of regular dividends. Most low-risk investors should buy these assets through ETFs or mutual funds.
Investing $1 million with a moderate-risk investment strategy
A moderate-risk strategy involves a more even split between bonds and stocks, plus other potential investments with upside potential.
What type of investor uses a moderate-risk investment strategy?
Moderate-risk investments are suitable for people around the midpoint to later in their careers and households looking to earn from the markets without going all-in on riskier but potentially higher-return investments.
What does a moderate-risk portfolio look like?
While everyone’s allocation will look a little different, a moderate-risk portfolio could follow this strategy:
- 60% Stock ETFs
- 20% Bond funds
- 15% Real estate
- 5% Alternatives
The core of a moderate-risk portfolio is the stock market, ideally a mix of diversified stock ETFs. Bond funds bring a low-risk, stabilizing factor. Real estate can include REITs (Real Estate Investment Trusts, which are often bought and sold on the stock market), REIT ETFs, or managed real estate investment platforms, which tend to offer a mix of cash flow and a potential for appreciation if property values grow. Alternatives can include riskier assets like precious metals and cryptocurrencies.
Investing $1 million with a high-risk investment strategy
If you’re looking to maximize your capital gains and cash flow, a high-risk investment strategy offers the best potential return on investment (ROI), but also carries the highest risk of losses.
What type of investor uses a high-risk investment strategy?
High-risk investing is best for people earlier in their careers and higher-net-worth households. Even if the market takes a big dip, these investors can typically afford to stay invested through the recovery and long into the future as the markets rise.
What does a high-risk portfolio look like?
Again, this isn’t a rule, but an example of how an investor with a high-risk tolerance may want to allocate their holdings:
- 70% Stocks and stock ETFs
- 20% Real estate
- 5% Alternatives
- 5% Bond funds
A higher portion of your portfolio in stocks, real estate, and other alternatives can be much more volatile, but the long-term payoff is often greater than with lower-risk holdings. In this scenario, the investor may want a mix of riskier stock funds and single stocks, a heavier weighting in real estate investments, and exposure to a mix of alternatives and bonds to round out their portfolio.
Compare different investment types
All investments are unique. Here’s a look at some of the most common types of investments you’ll come across when building your portfolio:
Breaking down real estate investments
Because real estate investing can be complex, and there are many ways to invest, here’s a closer look at different ways to gain exposure ot the real estate market with varying levels of risk and knowledge. Remember, not everyone should invest in real estate, but it can be lucrative if you invest well.
When comparing different types of real estate investing, we considered the typical financial commitment and diversification. Carefully review the prospectus and financial statements to ensure an investment aligns with your goals and risk tolerance.
Yieldstreet is an alternative investment platform that provides access to customers to invest in more than one portfolio at a time. It is designed to provide ‘exclusive’ investment portfolios that would only be available to financial institutions to the subscriber, and provides all information required for investors to make informed investment decisions.
Fundrise makes it easy to invest in real estate without the hassle of owning property yourself. With a low minimum investment, you can gain exposure to a diversified portfolio of residential and commercial projects. The platform offers quarterly dividends and long-term growth potential, making it a smart choice for passive investors looking to build wealth through real estate.
Other smart moves to consider before you invest
If you’re new to investing or want to refresh your strategy, you may want to move slowly and take these steps to solidify your financial footing. Otherwise, you could see losses or be forced to sell a portion of your $1 million portfolio to cover other costs.
Work with a financial advisor
Finally, you may benefit from working with a financial professional, such as a financial planner or advisor. It’s best to only work with an advisor who operates as a fiduciary, which means they must put your financial needs first. Fee-only planners are also preferred, as some commission-earning advisors have conflicts of interest. You’ll generally pay a flat fee per period or a percentage of your assets for investment advising services.
WiserAdvisor is a free online service that helps you find a financial advisor who can help you create a plan to reach your financial goals. Just answer a few questions and their extensive online database will match you with a few vetted advisors based on your answers.
You can view advisor profiles, read past client reviews, and schedule an initial consultation for free with no obligation to hire.
10 Ways to Invest $1 Million
- 1 Stocks. Stocks offer growth potential and can help hedge against inflation. You can invest in ETFs for diversification or build a self-directed portfolio. Stocks have long-term returns averaging 10% annually but can be volatile in the short term.
- 2 Bonds. Bonds provide capital preservation and steady interest income. They balance stock risk, with government, corporate, and municipal options available. Short-term bonds are stable, while long-term bonds can fluctuate with interest rates.
- 3 ETFs. ETFs are low-cost funds that invest in stocks or bonds. They’re ideal for those who prefer diversification without picking individual securities, offering a safer way to match market performance with minimal fees.
- 4 Robo-advisors. Robo-advisors automate investing in diversified portfolios of stocks, bonds, and other assets. With low fees (around 0.25%), they’re great for passive investors and include platforms like Betterment and Acorns.
- 5 P2P Lending. Peer-to-peer lending offers the potential for higher returns by investing in loans on platforms. It carries some risk, but can boost fixed-income returns if managed carefully.
- 6 Business investment. Invest in a business, either by starting one or becoming a silent partner in an existing venture. Crowdfunding platforms like Mainvest allow you to invest in small businesses and startups for potential high returns.
- 7 Rental properties. Investing in rental properties can generate steady income and capital appreciation over time. Though hands-on, it offers long-term wealth-building potential through rents and property value increases.
- 8 REITs. Real Estate Investment Trusts (REITs) allow you to invest in commercial properties without owning them directly. They’re a liquid, low-maintenance option with regular income distributions.
- 9 Real estate crowdfunding. Platforms like Fundrise and RealtyMogul let you invest in specific real estate projects. It offers high reward potential but carries greater risk, especially for non-accredited investors.
- 10 Alternative investments. Explore alternatives like artwork, wine, farmland, or precious metals. These investments can hedge against inflation and diversify your portfolio, though they require specialized knowledge and may have higher risks.
FAQs

Eric Rosenberg is a finance, travel and technology writer in Ventura, California. He is a former bank manager and corporate finance and accounting professional who left his day job in 2016 to take his online side hustle full time.

Kevin Mercadante is professional personal finance blogger, and the owner of his own personal finance blog, OutOfYourRut.com.
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